Tuesday, December 18, 2018
'How to Compete in India Essay\r'
'1. The political environment in India has turn out to be critical to alliance performance for twain PepsiCo and Coca-Cola India. What specific aspects of the political environment have compete key roles? Could these effects have been anticipated earlier to market submission? If not, could developments in the political battlefield have been handled intermit by each company?\r\n2. Timing of entry into the Indian market brought diametric outgrowths for PepsiCo and Coca-Cola India. What benefits or disadvantages accrued as a result of earlier or later market entry?\r\n3. The Indian market is enormous in foothold of population and geography. How have the two companies responded to the sheer weighing machine of operations in India in terms of output policies, promotional activities, pricing policies, and distribution arrangements?\r\n4. ââ¬Å"Global repairââ¬Â (glocalization) is a policy that both companies have implement successfully. Give examples for each company fro m the case.\r\n5. How washbasin Pepsi and reverse confront the issues of water use in the perform of their products? How can they defuse further boycotts or demonstrations against their products? How potent are activist assorts like the one that launched the labor in California? Should setback address the group directly or just let the fury subside?\r\n6. Which of the two companies do you think has better long term prospects for success in India?\r\n7. What lessons can each company draw from its Indian feature as it contemplates entry into other Big rising Markets?\r\n8. Comment on the decision of both Pepsi and Coke to enter the bottled water market instead of go along to focus on their core productsââ¬carbonated beverages and cola-based drinks in particular.\r\n'
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